Branding Services for Startups

The startup branding studio for worldwide startups and tech companies.

Firefox
firefox
Firefox

Official Firefox rebrand

Descript
Descript
Descript

Design for the world's first audio word processor

Cellebrite
cellebrite work cover
Cellebrite

Iconography guidelines, assets and web design for the advanced and trusted digital forensics solution

Wyre
Wyre style guide web kit
Wyre

Rebranding a solution that securely routes money abroad. Acquired by WorldFirst

Bitmoji
Bitmoji
Bitmoji

Brand identity for iOS AppStore's most downloaded app by Snapchat

Volusion
Volusion
Volusion

Rebranding and e-commerce solution used by 180,000 entrepreneurs

Approach to branding for startups

During the last ten years, we’ve developed an approach that results in professional, stand-out brand designs which build trust. Being focused on digital tech brands, we make sure the identity works well in the online environment and is visually consistent across all mediums. Our design process is very collaborative and requires deep involvement on both sides.

Capabilities in branding services for startup

The result of our startup branding process is a comprehensive brand guideline that can be used to design a startup website design, startup UI/UX design and other design assets like brand illustrations that reflect the new brand.

Brand strategy

  • Brand equity audit
  • Audience analysis
  • Competitive review
  • Strategic direction

Brand identity

  • Visual positioning
  • Visual identity system
  • Icon & illustration guides
  • Brand application

Communication strategy

  • Verbal identity
  • Tagline exploration
  • Communication style guide

Our startup branding company clients

Established brands and growing startups backed by Y Combinator, Khosla Ventures, Accel Partners, Andreessen Horowitz and others.

bitmoji logo
cafex logo
cellebrite logo
descript logo
flyr logo
kyber network logo
Mark Logic logo
mozilla logo
netflix logo
opera logo
oppo logo
osmo logo
truebill logo
universal music logo
volusion logo
wyre logo
Within 3 months, our new brand was launched. Among industry and potential users, it increased our brand identity and recognition by roughly 66%.
Wayland Zhang
Wayland Zhang
Founder at Mobingi, Inc.
Thankful for the Ramotion team for helping us take the Volusion brand to the next level. Couldn't have done it without them.
Kevin Sproles
Kevin Sproles
Founder & CEO at Volusion
We've been trending on the front page of leading design platforms multiple times. Our in-house senior designer, who has exacting standards, thought that our branding was one of the best that he has seen online.
Michael Dunworth
Michael Dunworth
CEO at Wyre
The new branding could help Mozilla position Firefox as more than just the browser everyone is already familiar with—and help users get familiar with Firefox’s entire system of services.
fast company logo
Fast Company

FAQ on brand design services for startups

  • Should startups invest in branding?

    Startups should invest in branding and web design, but it will work only for those who know where their business development technology will move.

    A lot of startups can be disbanded in merely two years of existence. The reason is the lack of sufficient planning.

    Brand recognition is a crucial factor connecting your competitive market position, target clients, and product personality. Since you concentrate on a fast launching in the beginning, you may stick in a long loop to develop your business. If you build the proper foundation with the help of a digital agency network, it will result in a product with a consistent brand image.

    Investment in designing digital brands can be strongly justified. Thus, it's a good idea to consider startup branding in advance to prevent high marketing costs.

  • How much should a startup spend on branding services?

    Branding and visual design help startup brands - large companies and small businesses - to distinguish from others on the market. You should consider your current financial situation before investing money in making a memorable brand.

    If you have raised more than $100,000 on branding needs, you are expected to work with a professional branding agency. Seed startups are suggested to spend no more than 5% to 15% on brand guidelines to gain the desired outcomes and unique brand experiences.

    Startup founders who have received funding of more than $1,000,000 should find a professional branding agency - $70,000 to $200,000 can be allocated for the brand identity.

  • How does your startup branding agency create a tech startup product?

    Our branding agency from Los Angeles knows about benefits, that's why we use various branding methods.

    Branding services

    Consumer recognition

    When customers notice the different typography, colors or images of familiar brands, they are more likely to grab them - it is both eye-catching and recognizable. Effective branding will make buyers to take your product.

    Consumer loyalty

    When a firm combines a terrific product with engaging branding that strikes with buyers, the business's customer loyalty begins to proliferate.

    Consistency in marketing

    Once new business has established its branding attributes, the company can apply them on its marketing plan. When a branding foundation of a small business is thoroughly established, it becomes easy to understand marketing options with all future efforts.

    Assistance in product launch

    People will become interested instantly if they are already familiar with a brand. So introduce a unique product with a strong brand that will assist in its introduction.

    Credibility booster

    Innovative marketing of branding agencies combined with exceptional customer service and aesthetic design establishes a company as a genuine professional enterprise.

    Branding agencies attract professionals

    Influencers, social media marketers, and content creators can make a strong success. When a firm excels in technology, this type of thinker frequently wishes to be a part of the business.

    Provides value to your customers

    A life connection with customers can foster lifelong loyalty that can extend to future generations of clients. Brands should understand the demands of the audience all over the world.

    Confidence in the product

    The purpose of agency and branding services is to capture the public's attention from the beginning. Effective brand strategy also helps the company owner to appreciate what they developed and accomplished.

  • What makes a good tech startup brand?

    Sometimes people consider "comprehensive branding solutions" as company's brand name. But it extends beyond a website's logotype design. It is the visual answer that your project has created for your target audience capable of communicating and delivering the value of your product.

    Brand messaging, brand design, brand positioning, and transparent communication define a strong brand strategy. A startup's project identity is what fills your customers with emotions and generates their feedback. It will convince consumers to spend their money with you rather than your competitors.

  • What does your startup branding agency process look like?

    The work of branding agencies is a straightforward development path that is called "Funnel." We strive to be very transparent about our operations, including how actions affect subsequent processes, and the outcome.

    Fundamental life principles:

    • Connect our agency and client as a single entity.
    • Make it obvious how each step of the process contributes to the project life.
    • Analyze your product value and deliver with excellent execution.

    Visual brand development strategy consists of the following steps:

    Collecting initial data

    We gain a grasp of the product and company. We require our startup clients to do some tasks in marketing strategy to lay a strong foundation for brand naming, website, logo creation, and other following steps.

    Visual positioning

    We audit a digital product and its website, initiate the market research of brands, develop a hypothesis for the suitable business model, and create a ground for early stage startups.

    Visual brand expression

    We define the fine tuning and fitting metaphor for your brand naming as well as its visual inspiration. That will aid in emotional alignment and lay down the groundwork for future color palettes, shapes of digital brands, and possible animations.

    Sketches
    After we know some basics, we start to create the logo design. Agency produces several iterations of sketches and recommendations regarding the brand expression.

    Draft shapes
    We tweak the shape by defining a couple of sketches. Our brand development staff does research on the logos of your market rivals in order to avoid any confusion.

    Wordmark
    Our agency for startups analyzes different typefaces, and design lettering to create the best wordmark.

    Color and application examples
    Consumers make their purchasing decisions based on color. Thus, to create the best logotype, our agency for startups experiments with color combinations.

    Brand logotype and guidelines
    We create a logotype design and various guidelines to ensure that they are balanced. We clarify the proper use of visual identity components. The complexity of the guidelines is determined by requirements of your product strategy.

  • What are your startup branding agency's typical clients?

    Like other branding companies and branding services, we work with growing enterprise brands and startups. Our branding agency has offices in New York, San Francisco, and Los Angeles. Our team is capable of cooperating with businesses from all over the world.

  • Why do small business choose your startup branding company for creating their branding?

    Our branding agency in San Francisco has partnered with businesses and startups with unmatched technological and unique full-scale products. Apart from developing a brand identity, we do a lot of external services, such as creating websites, UI/UX design, app development, web application development, and a design systems firm. That is why startups choose us, as we are able to develop success and valuable results.

Shall we chat?
Let’s talk about your product